Case study · 04/15
Les Essentielles Lab
A WooCommerce store for sugar-free gummies, with custom shipping and loyalty.
- Category
- E-commerce · Websites
- Year
- 2026
- Status
- Live
- Languages
- FR · EN
01
Overview
A production e-commerce store selling sugar-free, gelatin-free gummies in Tunisia — single products and packs, in French and English, with real customers and daily orders.
02
The challenge
Rank for “gummies” in Tunisia, keep the store fast, and remove the manual work of creating shipments and rewarding returning customers.
03
Our solution
A custom WordPress theme and two custom plugins: an orders plugin that creates Aramex shipments and prints labels from a single list, and a loyalty plugin with an audited points ledger, referrals and birthday rewards.
04
Key features
- 01
Custom theme: shop, pack builder, FAQ, reviews and lab pages
- 02
Aramex shipments and labels created from the order list
- 03
Loyalty points with FIFO lots, referrals and birthdays
- 04
French and English storefront
- 05
Meta catalogue and product feed
05
Engineering highlights
- 01Atomic per-order locks so a shipment is never created twice
- 02Loyalty rules enforced server-side with a full audit trail
- 03Restore point before every change, automated backups
- 04Cache rules aware of nonces and carts on a CDN + Varnish stack
06
Technology
- WordPress
- WooCommerce
- PHP
- MySQL
- Aramex API
- TranslatePress
- Yoast SEO
07
Screens
Real captures from different parts of the product.
Mobile
product page
shop page
build-your-own pack page
home page
another product page
08
Availability
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